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Adobe Analytics Business Practitioner AD0-E202 Exam
Adobe Analytics Business Practitioner AD0-E202 Exam is related to Adobe Certified Expert Certification. This exam validates the Candidate knowledge and skills of digital marketing, digital analytics, understands the business value of web technologies.
The benefit in Obtaining the AD0-E202 Exam Certification
AD0-E202 certified individuals get higher earning potential and increased promotion opportunities.
AD0-E202 Certifications will provide opportunities to get a job easily as compare to non certified individuals.
AD0-E202 Certified candidates use to have a digital badge from Adobe and that digital badge can attract more recruiters when they will place it on their CV.
Adobe AD0-E202 Exam will provide proven knowledge to use the tools to complete the task efficiently and effectively.
AD0-E202 certified candidates will be confident and stand different from others as they having more skills in terms of delivery of the project.
AD0-E202 Certification provides practical experience to candidates from all the aspects to be a proficient worker in the company.
Resumes with Adobe Certified Expert certifications get noticed and fast-tracked by hiring managers.
AD0-E202 credential delivers higher earning potential and increased promotion opportunities because it shows a good understanding of manage topologies cadences.
Certification Path
There is no prerequisite for this Adobe AD0-E202 exam.
Who should take the AD0-E202 exam
AD0-E202 exam has been designed for the following Target Audience:
- Business consultants
- Business analysts
- Conversion/optimization specialists
- UI analysts
- Media/marketing analysts
- Web analysts
- Digital marketers
- Digital analysts
- Product owners and managers
- Data analysts
There is a minimum skill set required before appearing for AD0-E202 exam:
- Understands how the technology works and understands a client's implementation (e.g. where the data sits, how it can be collected, how it is tracked) from a functional standpoint
- Has 2 years' experience in digital analytics, typically has a marketing background or comes from a marketing role but can come from a variety of job roles, possesses an in-depth understanding of digital analytics metrics and dimensions, understands the business value of web technologies, can translate business requirements into metrics or KPIs, build and interpret reports, communicate results and can propose a course of action based on analysis of reports
- Has an awareness of the integration of Adobe Analytics with other Adobe solutions
- Has a basic understanding of how digital analytics is filtering/structuring data
- Has at least one year of Adobe Analytics hands-on experience
- Helps clients understand how to extract/pull the information they want, and which are contextually relevant (e.g. help them define their business questions)
Adobe AD0-E202 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Segmentation and metrics | - Create and use calculated metrics - Develop and configure segments |
| Business analysis | - Analyze data to answer business questions and draw conclusions - Interpret business requirements and identify appropriate reporting strategies - Identify conversion funnels and interpret Solution Design References |
| Administration | - Configure Marketing Channel processing and classification rules |
| Reporting and dashboarding | - Manage scheduling and sharing of reports - Apply reporting techniques and visualization best practices - Configure projects and dashboards in Adobe Analytics |
| Tool knowledge and troubleshooting | - Identify data quality issues and general tool functionality |
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